Experience design | Creative direction | Project management | Event coordination and logistics | Vendor coordination | Graphic illustration | Scripted talking points for Emcee | Engagement activity
Tate & Lyle: Sustainability Client Dinner
Food and beverage company, Tate & Lyle, engaged Live Marketing to produce an intimate client dinner centered around their sustainability efforts.
CHALLENGE
Tate and Lyle asked us to help them create an intimate outdoor farm dinner to demonstrate their commitment to agricultural sustainability and encourage guests to engage with each other on the issue.
STRATEGY
We created an upscale dining experience for about 100 people with locally-sourced ingredients and a professional host. Each table had activities and a conversation facilitator to inspire attendees to engage in discussion around the topic.
We also brought in a live visual artist who created a mural to visualize the agribusiness value chain.
